COMPETITIVENESS OF UKRAINIAN FOOD ENTERPRISES. FEATURES OF ASSESSMENT.
Author(s) -
К В Стасюкова
Publication year - 2017
Publication title -
food industry economics
Language(s) - English
Resource type - Journals
eISSN - 2411-4111
pISSN - 2312-847X
DOI - 10.15673/fie.v9i3.625
Subject(s) - ukrainian , business , product (mathematics) , industrial organization , marketing , commerce , philosophy , linguistics , geometry , mathematics
Competitiveness of a product is a main factor for its commercial success in the market with a largenumber of manufacturers of similar products. The article describes features of assessment and analysis offood enterprises products. It offers an evaluation algorithm and the ways of competitiveness improvement.
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