Open AccessREKLAMLARDAKİ ÜNLÜLERDEN SOSYAL MEDYADAKİ FENOMENLERE: INFLUENCER PAZARLAMASINA BÜTÜNCÜL BİR BAKIŞ
Author(s) -
Gözde BAYCUR,
Hüseyin Sami KARACA
Publication year - 2022
Publication title -
pazarlama ve pazarlama araştırmaları dergisi
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2547-9601
pISSN - 1309-243X
DOI - 10.15659/ppad.15.1.994788
Subject(s) - humanities , art , physics
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