Open AccessSERVICES MARKETING WITHIN BUSINESS-TO-BUSINESS CONTEXT: A CONTENT ANALYSIS OF 1996 – 2014 PERIOD
Author(s) -
Ceren Akman Biyik
Publication year - 2017
Publication title -
eurasian journal of business and management
Language(s) - English
Resource type - Journals
ISSN - 2148-0206
DOI - 10.15604/ejbm.2017.05.02.006
Subject(s) - context (archaeology) , business , period (music) , marketing , business marketing , marketing management , geography , physics , archaeology , acoustics