Open AccessMARKETING TRANSFORMATION IN PLATFORM ORGANIZATIONS: CONSUMER BEHAVIOR MANAGEMENT
Publication year - 2019
Publication title -
vestnik permskogo nacionalʹnogo issledovatelʹskogo politehničeskogo universiteta. socialʹno-èkonomičeskie nauki
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2305-1434
pISSN - 2224-9354
DOI - 10.15593/2224-9354/2019.1.15
Subject(s) - transformation (genetics) , business , marketing , marketing management , process management , knowledge management , computer science , chemistry , biochemistry , gene