Open AccessUsing the elements from a fuzzy sets theory in the process of diagnosing the loyalty of consumers of motor transport services
Author(s) -
Iryna Fedotova,
О. Kryvoruchko,
V. Shynkarenko,
Надія Бочарова,
Liudmyla Sotnychenko,
Svetlana Dimitrakieva
Publication year - 2019
Publication title -
eastern-european journal of enterprise technologies
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.268
H-Index - 24
eISSN - 1729-4061
pISSN - 1729-3774
DOI - 10.15587/1729-4061.2019.169079
Subject(s) - loyalty , loyalty business model , fuzzy logic , perception , consumer behaviour , marketing , computer science , business , data mining , psychology , artificial intelligence , service (business) , neuroscience , service quality