Open AccessThe use of the museum as a public relations agency by sponsors: the role of the media
Author(s) -
Santos M. Mateos Rusillo
Publication year - 2019
Publication title -
communication and society
Language(s) - English
Resource type - Journals
ISSN - 2386-7876
DOI - 10.15581/003.32.3.51-66
Subject(s) - agency (philosophy) , position (finance) , public relations , political science , business , advertising , sociology , social science , finance
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