Open AccessMARKET MODEL FOR MANAGEMENT OF PROFIT IN INDUSTRIAL ENTERPRISE
Author(s) -
J. Angelova
Publication year - 2019
Publication title -
trakia journal of sciences
Language(s) - English
Resource type - Journals
eISSN - 1313-3551
pISSN - 1312-1723
DOI - 10.15547/tjs.2019.s.01.096
Subject(s) - competitor analysis , market share , clarity , profit (economics) , business , industrial organization , marketing , quality (philosophy) , microeconomics , economics , biochemistry , chemistry , philosophy , epistemology
The purpose of the report is to presents a model for profit optimization and management, which takes into account both the quantity of sales, prices, costs and other factors, as well as new factors related to market and competitors - market share, prices, quality and marketing costs of competitors and others. There are listed features, limitations and advantages of the model. For more clarity, the presentation of the model is accompanied by two main types of tasks related to optimal prices, strategies and costs for the industrial enterprise.