
Exploring Consumer Resilience during COVID-19: Demographics, Consumer Optimism, Innovativeness and Online Buying
Author(s) -
Ivana Kursan Milaković
Publication year - 2021
Publication title -
economic and business review
Language(s) - English
Resource type - Journals
eISSN - 2335-4216
pISSN - 1580-0466
DOI - 10.15458/2335-4216.1291
Subject(s) - optimism , resilience (materials science) , context (archaeology) , psychological resilience , business , covid-19 , marketing , demographics , consumer behaviour , sample (material) , psychology , social psychology , geography , sociology , medicine , demography , physics , disease , archaeology , pathology , infectious disease (medical specialty) , thermodynamics , chemistry , chromatography