Open AccessConsumer adoption of innovative products: the case of soy yoghurts
Author(s) -
Zohra BouamraMechemache,
Vincent Réquillart,
Louis Sirugue
Publication year - 2019
Publication title -
hal (le centre pour la communication scientifique directe)
Language(s) - English
DOI - 10.15454/cmbvjl
Subject(s) - soy milk , business , food science , soy protein , marketing , chemistry