Consumer adoption of innovative products: the case of soy yoghurts
Author(s) -
Zohra BouamraMechemache,
Vincent Réquillart,
Louis Sirugue
Publication year - 2019
Publication title -
hal (le centre pour la communication scientifique directe)
Language(s) - English
DOI - 10.15454/cmbvjl
Subject(s) - soy milk , business , food science , soy protein , marketing , chemistry
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