Open AccessEditor’s in traditional and online media
Author(s) -
O. Terkhanova
Publication year - 2019
Publication title -
komunìkacìï ta komunìkativnì tehnologìï
Language(s) - English
Resource type - Journals
eISSN - 2617-1821
pISSN - 2617-1813
DOI - 10.15421/291911
Subject(s) - presentation (obstetrics) , computer science , composition (language) , spelling , subject (documents) , schedule , table of contents , world wide web , public relations , political science , linguistics , medicine , philosophy , radiology , operating system
The editor functions in traditional and online media are considered. In the duties of editors who work there, there is a number of common and different features.In online and traditional media, it is the editor who directs all editorial processes: examines the needs of the consumer of information, builds up the agenda and the general policy of the publication in accordance with them. In addition, the editor prepares materials for publication, gives the authors recommendations for improving the conceptual and linguistic aspects of the articles; monitors the compliance of the materials with regulatory requirements, the format of the publication, its ideological orientation.As in the traditional and online editions, the editor checks the spelling of the cited numerical data and quotations, the writing and use of scientific and technical terms, names, units of measurement, the correspondence of symbols; determines the form of the material feed.The editors of traditional and network media are responsible for the timely provision of information, the observance of the publication schedule, and the coordination of the actions of all the employees. In any media the editor is the author’s assistant. In fact, composition and presentation style are also the subject of editor’s close attention.However, the transition to the online format has put forward additional requirements for all employees of mass communication activities. The terms of reference for the network media editor have considerably expanded. Now the content should be updated around the clock and seven days a week. It should be done according to the requirements of the audience.The transprofessionalism of the online media editor has become common. Such specialist has the knowledge and skills that traditional media have inherent to journalists and managers. Considering that the web resources have absorbed the characteristics of various media formats, the editor has to think in terms of hypertextuality, super-operativeness, multimedia, focus on individual user requests.All this puts forward new requirements for the preparation of editorial staff in specialized universities.