Open AccessDo Frugal and Reverse Innovation Foster Sustainability? Introduction of a Conceptual Framework
Author(s) -
Alexander Brem,
Björn Sven Ivens
Publication year - 2013
Publication title -
journal of technology management for growing economies
Language(s) - English
Resource type - Journals
eISSN - 2456-3226
pISSN - 0976-545X
DOI - 10.15415/jtmge.2013.42006
Subject(s) - sustainability , value (mathematics) , business , sustainability organizations , perspective (graphical) , industrial organization , knowledge management , marketing , economics , computer science , ecology , machine learning , artificial intelligence , biology
The fields of frugal and reverse innovation as well as sustainability and its management have received tremendous interest in recent times. However, there is little literature on how both fields are related to each other. Hence, this paper gives an overview of research in both areas and provides a view of the relationship between frugal and reverse innovation, sustainability management and performance constructs. The link between frugal and reverse innovation on the one hand and sustainability performance on the other hand is established through a differentiated perspective on dimensions representing different fields of sustainability management, i.e. the sustainability of resources used in value creation, the sustainability of the actual value creation processes, and the sustainability of the outcomes of value creation processes. Moreover, we also argue for a positive link between the three dimensions of sustainability management and a company’s market performance.