Open Access
The Aspects of Marketing Communication Activities of a Library: the Advertising of Electronic Information Resources
Author(s) -
Zhanna Samokhina
Publication year - 2017
Publication title -
naukovì pracì nacìonalʹnoï bìblìoteki ukraïni ìmenì v.ì. vernadsʹkogo
Language(s) - English
Resource type - Journals
eISSN - 2224-9524
pISSN - 2224-9516
DOI - 10.15407/np.47.045
Subject(s) - business , advertising , marketing communication , online advertising , marketing , world wide web , computer science , the internet