
Representation in Social Media as Corporate Media Project of Modern Library, an Important Factor of its Branding Communication
Author(s) -
Lidiia Poperechna
Publication year - 2017
Publication title -
naukovì pracì nacìonalʹnoï bìblìoteki ukraïni ìmenì v.ì. vernadsʹkogo
Language(s) - English
Resource type - Journals
eISSN - 2224-9524
pISSN - 2224-9516
DOI - 10.15407/np.47.029
Subject(s) - factor (programming language) , corporate branding , social media , representation (politics) , business , corporate communication , advertising , computer science , public relations , world wide web , political science , corporate social responsibility , brand equity , programming language , politics , law