Open AccessImpact of Socio-economic Factors on Consumer Preference in Selected Brands of Refrigerators with Reference to Coimbatore City
Author(s) -
S Ramesh,
Bharath. J. K Bharath. J. K,
Ponmozhi R Ponmozhi R
Publication year - 2011
Publication title -
indian journal of applied research
Language(s) - English
Resource type - Journals
ISSN - 2249-555X
DOI - 10.15373/2249555x/jan2014/35
Subject(s) - preference , business , refrigerator car , agricultural economics , advertising , economics , mathematics , statistics , engineering , mechanical engineering