
An investigation of the psychometric properties of the strong brand questionnaire in sport
Author(s) -
Mona Rezaei,
Habib Honari,
Mehrzad Hamidi,
Fatemeh Kiani
Publication year - 2016
Publication title -
türk spor ve egzersiz dergisi
Language(s) - English
Resource type - Journals
ISSN - 2147-5652
DOI - 10.15314/tjse.28585
Subject(s) - psychology , applied psychology , advertising , social psychology , business