
EMPLOYER BRAND IMAGE DEPENDING ON STAKEHOLDERS’ MATERIAL VALUE TENDENCY: COMMUNICATION MARKET IN TURKEY
Author(s) -
Çağla Pınar Bozoklu
Publication year - 2018
Publication title -
business and management studies: an international journal
Language(s) - English
Resource type - Journals
ISSN - 2148-2586
DOI - 10.15295/v6i3.318
Subject(s) - reputation , business , brand image , value (mathematics) , marketing , brand equity , perception , stakeholder , advertising , corporate branding , brand management , psychology , public relations , sociology , political science , social science , machine learning , neuroscience , computer science