Open AccessModern development trends on storytelling in the digital marketing
Author(s) -
Марина Кірносова,
Одеський Національний Політехнічний Університет
Publication year - 2020
Publication title -
marketing ì cifrovì tehnologìï
Language(s) - English
Resource type - Journals
eISSN - 2523-434X
pISSN - 2522-9087
DOI - 10.15276/mdt.4.2.2020.2
Subject(s) - storytelling , loyalty , competition (biology) , marketing , business , advertising , the internet , product (mathematics) , public relations , sociology , political science , computer science , world wide web , narrative , ecology , philosophy , linguistics , geometry , mathematics , biology