
Key indicators system for assessing the effectiveness of marketing efforts in e-commerce
Author(s) -
Larisa Frolova,
Tetyaosova
Publication year - 2019
Publication title -
marketing ì cifrovì tehnologìï
Language(s) - English
Resource type - Journals
eISSN - 2523-434X
pISSN - 2522-9087
DOI - 10.15276/mdt.3.2.2019.6
Subject(s) - key (lock) , e commerce , business , marketing , process management , knowledge management , computer science , computer security , world wide web