
Viewers' Visual Attention on Subtitles in Home Shopping Broadcasts : The NS Home Shopping Channel
Author(s) -
Miwon Son,
Jeeyoun Kim,
Hyunsuk Kim
Publication year - 2022
Publication title -
archives of design research/di'jainhag yeon'gu
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.179
H-Index - 4
eISSN - 2288-2987
pISSN - 1226-8046
DOI - 10.15187/adr.2022.02.35.1.217
Subject(s) - channel (broadcasting) , computer science , psychology , advertising , speech recognition , telecommunications , business