Strategic Approaches of Design Identity based on Product Specificity
Author(s) -
Gilock Lee,
Dontae Lee
Publication year - 2015
Publication title -
archives of design research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.179
H-Index - 4
eISSN - 2288-2987
pISSN - 1226-8046
DOI - 10.15187/adr.2015.08.28.3.75
Subject(s) - identity (music) , product design , originality , product (mathematics) , strategic design , corporate identity , computer science , knowledge management , marketing , engineering , business , psychology , social psychology , mathematics , aesthetics , geometry , philosophy , purchasing , creativity
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