Open AccessPerceptions of product innovativeness and desirability
Publication year - 2013
Publication title -
archives of design research/di'jainhag yeon'gu
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.179
H-Index - 4
eISSN - 2288-2987
pISSN - 1226-8046
DOI - 10.15187/adr.2013.08.26.3.25
Subject(s) - perception , product (mathematics) , psychology , marketing , cognitive psychology , aesthetics , business , mathematics , art , geometry , neuroscience