Open AccessPálinkavásárlási szempontok vizsgálata conjoint-elemzés segítségével
Author(s) -
László Mucha,
Titanilla Oravecz,
Gedeon Totth
Publication year - 2020
Publication title -
marketing and menedzsment
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2786-3395
pISSN - 1219-0349
DOI - 10.15170/mm.2020.54.02.04
Subject(s) - conjoint analysis , preference , product (mathematics) , population , business , consumer ethnocentrism , advertising , sample (material) , marketing , ethnocentrism , economics , microeconomics , mathematics , psychology , social psychology , chemistry , sociology , geometry , demography , chromatography