Open AccessA Longitudinal Examination of Net Promoter and Firm Revenue Growth
Author(s) -
Timothy L. Keiningham,
Bruce Cooil,
Tor W. Andreassen,
Lerzan Aksoy
Publication year - 2007
Publication title -
journal of marketing
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 7.799
H-Index - 243
eISSN - 1547-7185
pISSN - 0022-2429
DOI - 10.1509/jmkg.71.3.039
Subject(s) - loyalty , norwegian , replicate , customer satisfaction , revenue , marketing , loyalty business model , business , index (typography) , metric (unit) , finance , computer science , service quality , statistics , linguistics , philosophy , mathematics , world wide web , service (business)
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