Hashmoney: exploring Twitter hashtag use as a secondary ticket market price determinant
Author(s) -
Brendan O’Connell,
N.A. Hallarn,
Stephen L. Shapiro,
Ann Pegoraro
Publication year - 2018
Publication title -
international journal of sport management and marketing
Language(s) - Uncategorized
Resource type - Journals
SCImago Journal Rank - 0.281
H-Index - 24
eISSN - 1740-2808
pISSN - 1475-8962
DOI - 10.1504/ijsmm.2018.091754
Subject(s) - ticket , advertising , business , marketing , computer science , computer security
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