Open AccessCustomer accounting and marketing performance measures usage in the hotel industry in the USA
Author(s) -
Emre Cengiz,
Funda Oduncuoğlu,
Mehmet Ali Köseoğlu
Publication year - 2020
Publication title -
international journal of leisure and tourism marketing
Language(s) - English
Resource type - Journals
eISSN - 1757-5575
pISSN - 1757-5567
DOI - 10.1504/ijltm.2020.111489
Subject(s) - business , marketing , real estate , market orientation , control (management) , accounting , finance , economics , management