Open AccessThe sun and beach myth: the impact of pull-based factors and 'things-to-do' on tourists' motivations and place images
Author(s) -
Rosane K. Gertner,
N.A. Jo�ã,
João Freire
Publication year - 2019
Publication title -
international journal of leisure and tourism marketing
Language(s) - English
Resource type - Journals
eISSN - 1757-5575
pISSN - 1757-5567
DOI - 10.1504/ijltm.2019.103547
Subject(s) - tourism , destinations , advertising , marketing , business , relevance (law) , value (mathematics) , position (finance) , brand equity , mythology , tourist destinations , geography , computer science , political science , history , archaeology , finance , machine learning , law , classics