Open AccessExamining relational benefits and costs in an online non-transactional context
Author(s) -
Georgios Tsimonis,
Sergios Dimitriadis,
Christos Koritos
Publication year - 2018
Publication title -
international journal of internet marketing and advertising
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.165
H-Index - 19
eISSN - 1741-8100
pISSN - 1477-5212
DOI - 10.1504/ijima.2018.090951
Subject(s) - transactional leadership , context (archaeology) , perspective (graphical) , marketing , transaction cost , order (exchange) , business , knowledge management , transactional analysis , psychology , social psychology , computer science , finance , paleontology , artificial intelligence , biology
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