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Purchase decision-making process using social capital : moderating effect of trustworthiness
Author(s) -
Hanane Thamik,
Jiang Wu
Publication year - 2019
Publication title -
international journal of internet and enterprise management
Language(s) - English
Resource type - Journals
eISSN - 1741-5330
pISSN - 1476-1300
DOI - 10.1504/ijiem.2019.10024275
Subject(s) - moderation , social capital , purchasing , multilevel model , psychology , social media , cognition , trustworthiness , marketing , social psychology , knowledge management , business , computer science , sociology , social science , machine learning , neuroscience , world wide web

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