Determinants of Luxury Purchase Behaviour: A Study of Young Indian Consumers
Author(s) -
Sheetal Jain
Publication year - 2020
Publication title -
international journal of indian culture and business management
Language(s) - English
Resource type - Journals
eISSN - 1753-0814
pISSN - 1753-0806
DOI - 10.1504/ijicbm.2020.10030814
Subject(s) - theory of reasoned action , value (mathematics) , luxury goods , consumption (sociology) , advertising , marketing , business , theory of planned behavior , conspicuous consumption , consumer behaviour , structural equation modeling , emerging markets , economics , psychology , social psychology , sociology , control (management) , computer science , social science , statistics , management , mathematics , finance , machine learning
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