Open AccessMotivations for Youths' political participation on Social media: Implications for Political Marketers
Author(s) -
Kavita Sharma,
Devinder Singh
Publication year - 2020
Publication title -
international journal of indian culture and business management
Language(s) - English
Resource type - Journals
eISSN - 1753-0814
pISSN - 1753-0806
DOI - 10.1504/ijicbm.2020.10028537
Subject(s) - voting , social media , politics , voting behavior , context (archaeology) , structural equation modeling , affect (linguistics) , political communication , social psychology , online and offline , sociology , consumption (sociology) , public relations , psychology , advertising , political science , business , social science , computer science , paleontology , communication , machine learning , law , biology
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