Open AccessFactors affecting the value of online advertising among Vietnamese youths
Author(s) -
Vi Truc Ho
Publication year - 2022
Publication title -
independent journal of management and production
Language(s) - English
Resource type - Journals
ISSN - 2236-269X
DOI - 10.14807/ijmp.v13i5.1694
Subject(s) - advertising , credibility , value (mathematics) , cronbach's alpha , entertainment , psychology , affect (linguistics) , affection , marketing , business , social psychology , political science , mathematics , statistics , communication , law , service (business)