
PAZARLAMA PROGRAMLARININ MEDYA PLANLARINA ETKİSİ
Author(s) -
Mehmet Tığlı
Publication year - 1998
Publication title -
öneri dergisi/öneri
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2147-5377
pISSN - 1300-0845
DOI - 10.14783/maruoneri.681668
Subject(s) - marketing , business , promotion (chess) , marketing mix , advertising , political science , politics , law