Open AccessBAĞLAMSAL PAZARLAMA STRATEJİLERİNİN MARKA DEĞERİNE ETKİSİ ÜZERİNE BİR PİLOT ARAŞTIRMA
Author(s) -
Fatma Demirağ,
Cemalettin Demireli
Publication year - 2016
Publication title -
marmara üniversitesi i̇ktisadi ve i̇dari bilimler dergisi
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2149-1844
pISSN - 2587-2672
DOI - 10.14780/iibd.33556
Subject(s) - business administration , political science , business
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