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Język reklamy jako narzędzie perswazji i manipulacji na przykładzie wybranych polskich spotów telewizyjnych
Author(s) -
Agnieszka Fus
Publication year - 2010
Publication title -
investigationes linguisticae
Language(s) - Uncategorized
Resource type - Journals
ISSN - 1426-188X
DOI - 10.14746/il.2010.19.3
Subject(s) - presupposition , persuasion , implicature , focus (optics) , atmosphere (unit) , linguistics , phenomenon , advertising , philosophy , pragmatics , physics , business , optics , epistemology , thermodynamics

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