Open AccessIntegration of the Fuzzy Failure Mode and Effect Analysis (Fuzzy FMEA) and the Analytical Network Process (ANP) in Marketing Risk Analysis and Mitigation
Author(s) -
Nuria Rahmatin,
Imam Santoso,
Christina Indriani,
Sutik Rahayu,
Shinta Widyaningtyas
Publication year - 2018
Publication title -
international journal of technology
Language(s) - English
Resource type - Journals
ISSN - 2087-2100
DOI - 10.14716/ijtech.v9i4.2197
Subject(s) - promotion (chess) , risk analysis (engineering) , business , quality (philosophy) , analytic network process , risk management , marketing strategy , marketing , fuzzy logic , computer science , engineering , operations research , analytic hierarchy process , finance , philosophy , epistemology , politics , political science , law , artificial intelligence
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