Open AccessNegative Political Advertising: It’s Impact on Voters
Author(s) -
Ernest Cyril de Run,
Teck Weng Jee,
Wee Ming Lau
Publication year - 2013
Publication title -
asian journal of business research
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2463-4522
pISSN - 1178-8933
DOI - 10.14707/ajbr.130006
Subject(s) - politics , advertising , political advertising , political science , political economy , economics , business , law
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