Open AccessCONVERSION OF INDICATORS OF THE COST-BENEFIT ANALYSIS OF INTERNET MARKETING TECHNOLOGIES IN SMALL BUSINESSES
Author(s) -
Artoym Kovalenko
Publication year - 2020
Publication title -
vestnik ûžno-uralʹskogo gosudarstvennogo universiteta. seriâ, èkonomika i menedžment
Language(s) - English
Resource type - Journals
eISSN - 2413-1016
pISSN - 1997-0129
DOI - 10.14529/em200215
Subject(s) - digital marketing , the internet , marketing , marketing research , business , marketing management , quantitative marketing research , marketing strategy , return on marketing investment , marketing effectiveness , internet presence management , computer science , world wide web