Open AccessROLE OF MARKETING IN THE FORMATION OF INNOVATIVE POTENTIAL OF HI-TECH COMPANIES IN THE VALUE CHAIN
Author(s) -
И. Н. Трефилова,
Evgeny Kassyura
Publication year - 2017
Publication title -
vestnik ûžno-uralʹskogo gosudarstvennogo universiteta. seriâ, èkonomika i menedžment
Language(s) - English
Resource type - Journals
eISSN - 2413-1016
pISSN - 1997-0129
DOI - 10.14529/em170120
Subject(s) - business , marketing , value (mathematics) , process (computing) , value chain , marketing management , industrial organization , key (lock) , supply chain , computer science , machine learning , computer security , operating system