Open AccessTHE EFFECT OF CONSUMER RESONANCE ON PURCHASE INTENTION AT SOCIAL MEDIA SITES
Author(s) -
Serhat Karaoğlan,
Nur Çağlar Çetinkaya,
Tülin Durukan
Publication year - 2021
Publication title -
beykoz akademi dergisi
Language(s) - English
Resource type - Journals
eISSN - 2651-5393
pISSN - 2147-8082
DOI - 10.14514/byk.m.26515393.2021.9/1.182-198
Subject(s) - humanities , physics , political science , philosophy