Open AccessThe creative economy in the State of São Paulo
Author(s) -
Cássia Chrispiniano Adduci,
Alda Regina Ferreira de Araújo,
Luis Fernando Novais
Publication year - 2018
Publication title -
brazilian journal of operations and production management
Language(s) - English
Resource type - Journals
eISSN - 2237-8960
pISSN - 1679-8171
DOI - 10.14488/bjopm.2018.v15.n3.a1
Subject(s) - creative economy , state (computer science) , economy , value (mathematics) , creative industries , point (geometry) , value chain , chain (unit) , economics , business , classical economics , marketing , political science , computer science , creativity , supply chain , mathematics , geometry , physics , algorithm , astronomy , machine learning , law
The text provides a definition of the creative economy chain of São Paulo, seeking to measure its contribution to the economy of the State of São Paulo. For an initial characterization, this article proposes a measurement based upon two perspectives, taking the year 2014 as a reference. The first approach analyzes the chain of the creative economy of São Paulo from the point of view of added value and formal employment and a second one is elaborated with a focus on the flow of international trade.