Open AccessThe Influence of Price Cuts, Shop Scene and Hedonic Shopping Value on Impulse Buying Behavior on Visitors of Transmart Yasmin Bogor
Author(s) -
Sujana Riyan
Publication year - 2021
Publication title -
ssrg international journal of economics and management studies
Language(s) - English
Resource type - Journals
ISSN - 2393-9125
DOI - 10.14445/23939125/ijems-v8i7p103
Subject(s) - impulse (physics) , advertising , value (mathematics) , business , marketing , mathematics , statistics , physics , quantum mechanics