Open AccessEfficiency Analysis of Firm Financial Performance: Case Study of PT. Unilever Indonesia
Author(s) -
Sumarti Sumarti
Publication year - 2020
Publication title -
ekbis
Language(s) - English
Resource type - Journals
eISSN - 2550-1267
pISSN - 2549-4988
DOI - 10.14421/ekbis.2020.4.1.1204
Subject(s) - profitability index , market liquidity , benchmark (surveying) , financial ratio , event study , business , descriptive statistics , event (particle physics) , statistics , economics , finance , mathematics , geography , cartography , context (archaeology) , archaeology , physics , quantum mechanics
The purpose of this study is to analyze the profitability ratios and companyliquidity ratios to assess the efficiency of company performance. This research isincluded in descriptive research, which is research that seeks to describe aphenomenon, event, event that is happening now. The reason this type of researchis used is because the researcher tries to describe the events and events that arethe center of attention without giving special treatment to those events. The studywas conducted at PT. Unilever Indonesia, is the largest manufacturing companyin Indonesia. The data analysis technique used in this study is quantitativedescriptive using financial ratio analysis. The results show financial performanceseen from the profitability ratio, overall the average is said to be efficient becauseof its magnitude above the industry average as a benchmark. Financialperformance can be seen from the liquidity ratio, overall the average ratio is saidto be liquid because the average is above the industry average as a benchmark.