Open AccessThe Impact of Customer Value on Relationship Continuity -Focusing on transaction value, relationship value, appraisal value-
Author(s) -
Hyang-Mi Kim,
Soyoung Lee
Publication year - 2016
Publication title -
journal of digital convergence
Language(s) - English
Resource type - Journals
eISSN - 1975-0722
pISSN - 1738-1916
DOI - 10.14400/jdc.2016.14.9.123
Subject(s) - intension , value (mathematics) , transaction cost , business value , business , general partnership , database transaction , marketing , customer lifetime value , empirical research , microeconomics , industrial organization , economics , customer retention , mathematics , statistics , computer science , service (business) , finance , profit (economics) , philosophy , epistemology , service quality , programming language
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