Open AccessOur favourite irrationalities
Author(s) -
Gábor Király
Publication year - 2011
Publication title -
corvinus journal of sociology and social policy
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.127
H-Index - 4
eISSN - 2062-087X
pISSN - 2061-5558
DOI - 10.14267/cjssp.2011.01.07
Subject(s) - scrutiny , rationality , mainstream , positive economics , favourite , economics , everyday life , sociology , point (geometry) , ask price , neoclassical economics , social science , epistemology , political science , law , economy , mathematics , philosophy , geometry
Ariely is one of the young researchers who are at the forefront of the discipline called behavioral economics. Behavioral economics tends to question the basic assumptions of economic theory such as rationality and the infinite cognitive ability of the actor and the stability and fixed nature of our preferences. In connection with these, such general laws as supply and demand also come under scrutiny. The starting point of these researchers is that one should ask how people actually behave and make decisions in everyday life, not how they should behave according to mainstream economic theory.