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GENDER FACTOR OF INTERNET ACTIVITY AND CONSUMPTION OF DIGITAL SERVICES
Author(s) -
Marya Gruzdeva
Publication year - 2021
Publication title -
society and security insights
Language(s) - English
Resource type - Journals
eISSN - 2619-0249
pISSN - 2619-0230
DOI - 10.14258/ssi(2021)1-08
Subject(s) - the internet , digital divide , consumption (sociology) , business , sociology , marketing , psychology , demographic economics , computer science , social science , world wide web , economics
The article analyzes the gender factor of differences in Internet activity and use of digital services. The information base includes data from a survey on Russia conducted by the Higher School of Economics and Rosstat, and the results of a sociological survey conducted in the Vologda Oblast in 2020. A comparison is made of the goals of visiting the Internet, the availability and level of development of digital skills, the use of state and municipal services in an online format for men and women using the methods of system-structural and cross-tabulation analysis. Shown that at the everyday level there are elements of the digital gender divide, largely due to gender stereotypes formed in society.

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