Open AccessEmpirical Study of the Influence of Consumer Relationship Proneness on Customer Loyalty in Service Context
Author(s) -
Xin Feng,
Mingli Zhang,
Jianhua Ye
Publication year - 2015
Publication title -
international journal of u- and e-service, science and technology
Language(s) - English
Resource type - Journals
eISSN - 2207-9718
pISSN - 2005-4246
DOI - 10.14257/ijunesst.2015.8.4.19
Subject(s) - business , context (archaeology) , loyalty business model , loyalty , marketing , empirical research , service (business) , customer retention , advertising , service quality , mathematics , geography , statistics , archaeology