Open AccessApplying Bi-clustering Algorithm in Customer Segmentation for High-Value Customers
Author(s) -
Chengduan Wang
Publication year - 2015
Publication title -
international journal of database theory and application
Language(s) - English
Resource type - Journals
eISSN - 2207-9688
pISSN - 2005-4270
DOI - 10.14257/ijdta.2015.8.6.04
Subject(s) - computer science , cluster analysis , customer value , segmentation , market segmentation , data mining , artificial intelligence , marketing , business , hierarchy , economics , market economy