Open AccessDoes the relationship marketing orientation of an entrepreneur support agency improve performance? Evidence from small- and medium-size enterprises in Malaysia
Author(s) -
Nor Asiah Omar,
Hasnan Md. Aris,
Muhamad Azrin Nazri,
Taslima Jannat,
Syed Shah Alam
Publication year - 2022
Publication title -
plos one
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.99
H-Index - 332
ISSN - 1932-6203
DOI - 10.1371/journal.pone.0269319
Subject(s) - business , entrepreneurship , marketing , agency (philosophy) , small and medium sized enterprises , nonprobability sampling , reciprocity (cultural anthropology) , structural equation modeling , entrepreneurial orientation , government (linguistics) , work (physics) , market orientation , industrial organization , finance , psychology , sociology , mechanical engineering , social psychology , population , statistics , linguistics , demography , mathematics , philosophy , engineering , social science