Open AccessArtificial neural networks for predicting social comparison effects among female Instagram users
Author(s) -
Marta R. Jabłońska,
Radosław Zajdel
Publication year - 2020
Publication title -
plos one
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.99
H-Index - 332
ISSN - 1932-6203
DOI - 10.1371/journal.pone.0229354
Subject(s) - mood , psychology , anxiety , social anxiety , social media , objectification , perception , clinical psychology , social psychology , developmental psychology , computer science , psychiatry , world wide web , philosophy , epistemology , neuroscience
Systematic exposure to social media causes social comparisons, especially among women who compare their image to others; they are particularly vulnerable to mood decrease, self-objectification, body concerns, and lower perception of themselves. This study first investigates the possible links between life satisfaction, self-esteem, anxiety, depression, and the intensity of Instagram use with a social comparison model. In the study, 974 women age 18–49 who were Instagram users voluntarily participated, completing a questionnaire. The results suggest associations between the analyzed psychological data and social comparison types. Then, artificial neural networks models were implemented to predict the type of such comparison (positive, negative, equal) based on the aforementioned psychological traits. The models were able to properly predict between 71% and 82% of cases. As human behavior analysis has been a subject of study in various fields of science, this paper contributes towards understanding the role of artificial intelligence methods for analyzing behavioral data in psychology.