
The Effect of Brand Trust of Home Meal Replacement on Repurchasing in Online Shopping
Author(s) -
Seung-Eun Cha,
Bo-Kyung Seo
Publication year - 2019
Publication title -
the journal of business economics and environmental studies
Language(s) - English
Resource type - Journals
eISSN - 2671-499X
pISSN - 2671-4981
DOI - 10.13106/jbees.2019.vol9.no3.21
Subject(s) - advertising , brand image , customer satisfaction , business , structural equation modeling , path analysis (statistics) , marketing , psychology , affect (linguistics) , significant difference , mathematics , statistics , communication